Smart online companies anticipates a user’s mistakes even before they make them. Amazon.com, an American-based multinational electronic commerce company, proves this by getting domain name variations like…
http://wwwamazon.com (without the dot)
http://ww.amazon.com (missing one w)
http://wwww.amazon.com (four w’s)
http://www.amazn.com (no o)
http://www.amzn.com (no a and o)
http://www.amzon.com (no a)
and even
http://httpamazon.com (with an http)!
Why? Because users are impatient and gets easily frustrated thinking they got it right the first time but mistypes the domain name. This is where Amazon capitalizes on those kind of users and gives them the opportunity to redirect them to their main site http://www.amazon.com.
There are more domain variations (last time I checked it was more than 2,000) and this depends on how you name your brand. I still haven’t mentioned the .net, .org, .biz, .us, .ca, etc. counterparts.
So, keep that in mind next time when purchasing your domain name. You don’t want to miss that potential customer, right?
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Tags: amazon, domain, domain name
