Every week has a total of 168 hours.  Have you ever analyzed what you spend your time doing for the hours in the week.  Here is a look  Read more...

• 40 = 8 hours of work per day
• 56 = 8 hours of sleep each night (more than most people need)
• 14 = 2 hours per day to eat
• 14 = 2 hours per day to spend with your kids/friends/family
• 21 = 3 hours of personal time to do whatever you want
• 7 = 1 hour per day commuting (driving in your car etc)

I have been doing a fair bit of reading lately (actually listening to audio books) and one of the books I was listening to was asking the reader if you train to be great at what you do.  Most people would look at you strange if you mentioned that to them.  But if you think about it, whether you are a pro-athlete, a leading CEO, an artist or a scientist, if you are going to be truly great at your trade you have to train, you have to practice.  Read more...

Driving around Winnipeg and other cities I visit, I find I am seeing more and more digital billboard ads.  It amazes me how some of these ads have so many words in them there is not a chance I am going to get their message when I am driving by.  I have a competitor that is doing some of this advertising and I drive by his ad a lot and I look at it as he uses several different ads that are rotated.  Most of his ads have a lot of verbiage on the ad.  In my opinion few people are going to have time to read the entire ad and if they do they may get in a car accident as they have to look at the ad for so long and not look at the vehicle in front of them.  Read more...

Landing pages can be like a “swear word” when you try to explain to upper management why we will be using landing pages as opposed to sending the prospect to their website.  I hear over and over again “what, I paid all this money for this website and now I am not sending my prospects that I target through pay per click advertising to my website, explain this to me again”.  Read more...

Last week, I attended 3 network events in 3 days.  I found it interesting how each presenter had his/her own style.  One presentation was very poorly done, one was excellent and the other was in the middle.  Attending these presentations made me think of the keys to giving a successful presentation.

- As a speaker you need to have energy and capture the audience’s attention.  For example the one speaker I saw immediately walked into the middle of the crowd and started to engage the audience with an energetic style of speaking.  Read more...

When was the last time you actually read a printed piece of sales material?  I recently met with a potential supplier and he handed me two pieces of printed sales material and I looked at it and said ‘wow this looks like it would cost a lot to produce’.  I looked at it quickly and it was sparse with content and I had no interest in reading it cover to cover.  Read more...

Lately, I have been really concentrating on building my network on LinkedIn.  I find it interesting when you start to connect with all the people you are friends with or have done business or both.  A lot of people ask me why do I need to build my LinkedIn network what does it do for me.  I will give you an example.  Last week I was trying to get in touch with a marketing manager in a prominent company here in Winnipeg.  I knew nothing about her except her name, title and phone number.  I looked her up on LinkedIn and I noticed I had 43 of the same connections in my network as she had in hers.  Read more...