I recently had a conversation with a fellow designer at a different shop, and we were discussing ‘The Design Brief’. Whenever we start a new project here at Canada’s Web Shop we always release a design brief document to be filled out by our clients that helps us get ‘into their head’, and their industry. My friend thought this was a novel idea; I thought it was a necessary idea. This is probably the beginning of the process for many professional web design shops, but I just wanted to outline the key areas that I find helpful to ask about in our design brief when starting a new project.
