In this video, John talks about the importance of maintaining a good relationship with your suppliers, and the benefits of doing so.
Posts Tagged ‘Online Marketing’
Video Blog: Treat Suppliers as You Treat Your Clients
Monday, February 6th, 2012
Black Dog Syndrome – A Valuable Marketing Lesson
Monday, January 30th, 2012
Marketing touches our lives from our first to last breath. We are bombarded with marketing messages 24/7 and virtually everything we own has a brand name or logo prominently displayed. A constant battle for front of mind awareness and market share is being fought by slick marketers with big budgets. Marketing influences and persuades, brands differentiate the average from the extraordinary and define status.
But what if you were a dog languishing in an animal shelter waiting for some kindly sole to adopt you, feed you and care for you? You are featured on the shelters website, you have a great temperament and love kids. Yet, families that come to visit just seem to ignore you. What’s wrong with them?
My Name Is Chance Hoggan, I am An Experienced SEO Consultant, Now Talk To Me
Wednesday, October 12th, 2011
If your website traffic isn’t great and online sales conversions are rare, investing in the services of a SEO consultant could be one of the most beneficial strategic decisions you ever make. Many businesses are now realizing the benefits of partnering with an experienced SEO Consultant. In the process their poorly performing websites have been transformed into valuable business assets that extend brand awareness amongst target consumers and generate significant sales revenues. Want to know what an experienced SEO consultant can do to help your business? Just pick up the phone and talk to me on (204) 889-1906.
RIP to RIM?
Friday, September 2nd, 2011
How important is growth in business? Just ask the stakeholders of Canadian based Research in Motion (RIM), creators of the Blackberry Smartphone. RIM’s share price has taken a monumental beating in the last month and one can safely contribute the hit to a lack of perceived growth potential rather than an actual lack of growth in the company. How does such a prestigious company take such a step back in consumer/shareholder perception?
When Push Turns To Pull: Keyword Research
Tuesday, July 26th, 2011
Keyword Research is an emergent process that stands out as the single most important step in developing content that answers the questions your customers are asking. As a bonus, Keyword Research significantly contributes in the development of intuitive site navigation and Information Architecture.
Conversion Optimization is also an emergent process tasked with increasing specific website goals such as improving lead generation, increasing sales or boosting opt-ins.
Analytics provide a means to track the success of our endeavour’s and check whether any Key Performance Indicators that have been set out are being achieved.
Social Media and The Phases of Online Marketing
Thursday, July 21st, 2011
In his latest video blog, John talks about the phases that Online Marketing has gone through since the 90s and how businesses responded to the changes that new online technology presented. John compares these trends to the next phase of Online Marketing that we are currently experiencing with Social Media Marketing.
Social Media and Change Adoption
Wednesday, July 13th, 2011
In this video blog John talks about the importance of change adoption within your organization and how social media can be used to differentiate your business from your competitors.
Every Agency Knows How to ‘Do’ Social Media…Right?
Friday, July 8th, 2011
With social media being so popular right now you have to be careful when you are choosing a supplier to assist you with social media marketing. I recently read a blog on this topic by Nichole Kelly and I wanted to comment on a few of her points.
“News Flash: Not everyone who says they understand or have used social media actually knows what they are talking about.”
Are You Thinking About Christmas Marketing Yet?
Monday, June 27th, 2011
When I was very young, the excitement of Christmas started to build some five or six weeks prior to the big day. In early November the shop windows of local retailers would be transformed from the hum drum into glittering grottos. Soon after, street bunting would appear and Christmas lights would be raised along the length and breadth of Main Street. Things just didn’t look different, they sounded different too. Christmas carollers singing the likes of ‘God Rest You Weary Gentlemen’ and ‘Silent Night’, put the final perfecting touches to the transformation.
Manitoba Bold
Wednesday, June 22nd, 2011
On May 25th we had the privilege of attending and live Tweeting the Winnipeg Chamber’s first Manitoba Bold event.
