Web copy writing
Imagine you're in an elevator. Someone asks you what you do for a living and when you tell them, they sound interested. You know you can persuade this person to do business with you, but you have only the short amount of time you're in the elevator together to do it. It's called the Elevator Pitch.The typical web visitor would like to be presented with an idea, product or service in exactly the same way - they are only out to find the information they want and then move on to the next thing.
You have less than 7 seconds to capture a visitor’s attention before they start thinking about clicking off your page; 15 maximum before you lose them entirely.
Does your web copy have what it takes to engage your visitors?
Writing for the web is totally different than writing for other audiences. On the web, decision times are measured in fractions of a second.
If your website contains expertly written copy, you can slow down the reader long enough to whet their appetites and draw them in to explore further. The longer you can keep them on your site, the more likely you are to convert them into a sale or a lead.
We're committed to creating enticing copy that keeps visitors captivated as well as makes an appetizing meal for search engines to sink their teeth into. We can provide your company with expert copy for:
- Websites
- Email Campaigns + Newsletters
- Article writing for quality industry related content.
Contact us about web copy writing
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