Internet Banner advertising Case Study

Ben Moss Jewellers

Locations: Canada wide
Web: www.benmoss.com

The Company

Ben Moss (est. 1910) is a Canadian owned and operated National  jeweler. They are large enough to bring outstanding value but small enough to maintain quality and high customer service standards. From their Northern Spirit Canadian Diamonds to their exclusive designs, Ben Moss sells quality jewelery at an affordable price.

The Challenge

One of our partner agencies approached us with a client that had just launched a new website and wanted to improve their online brand exposure. The goal was to increase visitation to their website. Their website is an e-commerce store, however they knew that most of the visitors would visit one of their locations across Canada to purchase after visiting their website.

The Solution

Canada’s Web Shop recommended a banner advertising campaign. The geographic target market was Canada. The campaign would run for 5 months from November to March. The goal was to create impressive banner ads that communicated the image of Ben Moss and their quality product.

The Results

• Millions of impressions and thousands of clicks from interested buyers.
• Increasing their online brand awareness and increasing visitation to their retail locations.
• The banner ads were shown extensively on websites that produced clicks and visitors their website.
• Complete satisfaction from Ben Moss and our advertising agency partner.
  

Contact me regarding a banner advertising campaign