Mobile Marketing

It is estimated in 2011 that there will be 5 Billion active mobile phones worldwide. According to the International Data Corporation the worldwide Smart Phone market is expected to grow by 49.2% in 2011, with current mobile users turning in their old phones. Gartner project that sales of Media Tablets e.g. the iPad and Blackberry Playbook etc., will 54.8 million units in 2011.

Given that more of your potential clients could be surfing the web from their Smart Phones instead of their desktop computers within the next 5 years, how long can you ignore mobile devices? Whatever your target demographic the chances are they are now using a mobile device on a regular basis. Does your marketing mix include mobile advertising or other marketing tactics?

Mobile Marketing Tactics Including:

  • Quick Response (QR) codes
  • Bluetooth/Wi-Fi Proximity Marketing
  • Near Field Communication (NFC)
  • SMS & MMS
  • Mobile Apps
  • Google Mobile Advertising
  • Geolocation
  • Augmented Reality

Inquire about Mobile Marketing

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Evan Andrew
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