Social Media Marketing

For companies that are serious about marketing their company with social media we recommend our social media action plan.

Social media marketing is an increasingly popular marketing tactic and we recommend creating a social media action plan to purposefully guide your social media activity. A social media action plan aligns your use of social media platforms with your business goals and functional requirements. Your custom social media action plan includes:

Social platform setup and branding including:

• Twitter
• Facebook
• YouTube
• LinkedIn
• Corporate Blog

Strategy and knowledge around the social media communities you are targeting, details on how to effectively engage with this community, how to create engaging content
 

Policy outlining your approach to various social media activities and situations.
 

Training on social media, social platforms and tools.
 

Online Reputation Management strategy and tools to help you understand and respond to what is being said about your business and industry in the social space.

Carefully defined metrics focusing on brand exposure via social media as well as conversion metrics where we focus on the revenue generating actions your social following take as a result of your social activity.
 

Monthly reporting on these metrics to allow us to adapt your action plan, consult with you, and implement further strategy to achieve your business goals through social media.    

The objective of this plan is to create a professional, results focused social media presence for your business backed with the tools and training to confidently manage your communications through these channels.

A comprehensive social media presence will require management by a team member at your company.

Inquire about a Social Media Action Plan